Former Florida Gov. Jeb Bush (R) in ads rolling out Tuesday urges Spanish-speaking audiences to elect Republican candidates in Colorado, Arizona and California, states with large numbers of Latino voters.

The nearly seven-figure ad campaign, sponsored by the U.S. Chamber of Commerce, uses the potential 2016 presidential candidate, who is fluent in Spanish, to appeal to Latino voters wth pro-business themes. 

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Bush backs Rep. Cory GardnerCory Scott GardnerRepublicans jockey for position on immigration Bipartisan bill would toughen North Korea sanctions, require Trump's strategy GOP senators push for delay of ObamaCare insurer tax MORE (R), incumbent Sen. Mark UdallMark UdallDemocratic primary could upend bid for Colorado seat Picking 2018 candidates pits McConnell vs. GOP groups Gorsuch's critics, running out of arguments, falsely scream 'sexist' MORE (D)'s challenger in Colorado, saying that Gardner is "a good man willing to buck his own party" and is "dedicated to creating more jobs and growing the economy for everyone."

"Cory supports the hardworking and entrepreneurial spirit of the Latin community," Bush says in the 30-second TV spot airing in Denver and Colorado Springs and online statewide.

The Chamber previously tapped Sen. Marco RubioMarco Antonio RubioOvernight Defense: Tillerson, Trump deny report of rift | Tillerson says he never considered resigning | Trump expresses 'total confidence' in secretary | Rubio asks Army to kick out West Point grad Rubio asks Army to kick out West Point grad with pro-communist posts GOP establishment doubts Bannon’s primary powers MORE (R-Fla.) for an ad supporting Gardner.

In California, Bush backs the reelection of Rep. David Valadao (R), the son of immigrants, over challenger and former Capitol Hill staffer Amanda Renteria (D). In the ad Bush says Valadao is "willing to work across the aisle to do what’s right to keep families together, grow our economy and create good-paying jobs."

Former Air Force pilot Martha McSally (R) gets a lift in another 30-second spot, with Bush describing her as "courageous" and able to "set Congress straight." McSally is battling Rep. Ron BarberRonald (Ron) Sylvester BarberPrinciples and actions mean more than Jeff Flake’s words Giffords to lawmakers avoiding town halls: 'Have some courage' Ten House seats Dems hope Trump will tilt MORE (D) in a House race considered a tossup.