Campaign ads

Campaign ads

Republican joins air war in Oregon special House race

Rob Cornilles, the Republican nominee in a special House race in Oregon, went on the air with his first television ad of the campaign on Thursday, the same day both his opponent and the Democratic Congressional Campaign Committee started airing ads of their own ads opposing his candidacy.

The escalation of the air war almost two months out from the Jan. 31 special election for former Rep. David Wu's (D-Ore.) seat signaled that both parties are heavily invested in a race in which the outcome is likely to attract outsize attention.

A loss by Democrat Suzanne Bonamici, like the loss by Democrats in two special House elections in September, would likely be seized by Republicans as a sign that major electoral gains are in store in other races one year from now.

The Cornilles and Bonamici campaigns did not release the size of their ad buys, but a source in Oregon said that the DCCC spent about $150,000 to attack Cornilles.


Conservative seniors group targets Sherrod Brown with $750,000 ad buy

A conservative senior-citizen group is spending three-quarters of a million dollars to target Sen. Sherrod Brown (D-Ohio), who is fighting to hold on to his seat in the Senate.

The television ad by the 60 Plus Association hits Brown on the Independent Payment Advisory Board created by President Obama's healthcare reform legislation, which Brown supported. It warns seniors that the board could ration care or deny treatments to patients.

And while most conservatives have criticized healthcare reform for spending too much, the 60 Plus ad goes after the legislation for cutting funding for Medicare.

"Your choices could be limited and you may not be able to keep your own doctor. Medicare will be bankrupt in nine years, but Washington politicians, like Sherrod Brown, are ignoring the problem, putting their own reelections first," entertainer Pat Boone, the group's spokesman, says in the ad.


DNC to push Obama vets bill in crucial swing states

Democrats will tout the first part of President Obama's jobs plan that appears likely to pass the Senate in a television ad set to air next week in three states crucial to his reelection.

The ad, which will air in New Mexico, Ohio and North Carolina, highlights Obama's efforts to secure employment for veterans by offering tax credits to those who hire them.

"I served my country and can’t find a job," Steve Gallucci, who served in Iraq, says in the ad. "This jobs plan definitely is going to do that."

A narrator adds that the plan is fully paid for "by asking millionaires and corporations to pay their fair share."


Democratic PAC hits Duffy, GOP on economy

House Majority PAC is launching a multi-front ad campaign against incumbent Republicans, hoping voter frustration with Wall Street will stick to the GOP in the House.

The Democratic PAC confirmed it will spend six figures to target Reps. Sean Duffy (R-Wis.), Bill Johnson (R-Ohio), Charlie Bass (R-N.H.) and Dan Lungren (R-Calif.) and air on broadcast and cable over a week.

"It shouldn't surprise us Duffy voted for tax cuts for millionaires, tax cuts for Wall Street, even to protect profits for companies that ship jobs overseas," the narrator in the ad says.

The ad also hits Duffy on a personal level, arguing he enjoys lavish food and a generous salary while constituents suffer.

"While Sean Duffy struggles to keep sushi on his table, maybe he should work to keep food on ours," it says.


Ad targeting legal immigration to air during GOP debate

Viewers watching Thursday's GOP presidential debate on Fox News will hear lots from the candidates about why Social Security needs to be fixed, why taxes can't be raised and why President Obama needs to go.

During a commercial break, they'll hear why legal immigration needs to be restrained.

The anti-immigration group NumbersUSA plans to air an ad nationally during the debate, arguing that those coming to the United States legally are taking jobs away from Americans.

"Should Congress give work permits to 1 million new legal immigrants again this year, when 20 million Americans of all colors, national origins and religions are having trouble finding jobs?" ask the speakers in the ad.

Of the 10 concerned-looking people in the ad, at least half appear to be non-Caucasian or Hispanic. 

"By having lots of nationalities in there, we're trying to take ethnicity off the table," said Roy Beck, the founder of NumbersUSA. "We chose our name because we knew that too many people on both sides of the issue got sidetracked on who immigrants are."


Crossroads puts $7M into second phase of TV ads targeting Dems

Crossroads GPS, a conservative so-called "super-PAC," launched $7 million in new TV ads on Friday, targeting Democrats in key states and House districts.

Crossroads GPS, an affiliate of the political action committee American Crossroads, launched what it called "phase two" of a $20 million national advocacy campaign that pointedly questions government spending and debt.

GPS launched the ad "Wake Up" in 30- and 60-second variations, which will broadcast on national cable and network stations in Colorado, Iowa, North Carolina, New Mexico, Nevada and Virginia.

More specific ads will be run in additional states, intended to target a group of Democrats facing potentially difficult reelection challenges next fall. Sens. Bill Nelson (D-Fla.), Claire McCaskill (D-Mo.), Jon Tester (D-Mont.), Ben Nelson (D-Neb.) and Sherrod Brown (D-Ohio) will find themselves on the receiving end of the ads.

"As the debt-limit negotiations heat up, we need to counter the power of the president’s bully pulpit and make sure Americans are getting the facts,” said Steven Law, president of Crossroads GPS. "President Obama and his congressional allies have already wasted hundreds of billions of our tax dollars, and we need to send them the message that they don’t deserve another penny in taxes.”

The ad is part of a sustained effort by Crossroads to bolster its voter education component, in part to help maintain the tax status that allows the group to spend and receive unlimited amounts of money on elections.

View the national, 60-second ad below:


NRSC ad targets Sen. Boxer in late blitz

The National Republican Senatorial Committee released its first independent expenditure ad in California's Senate race Tuesday, part of a $3 million media blitz targeting Sen. Barbara Boxer (D-Calif.), which the committee revealed Monday.

The committee has already spent close to $5 million in coordinated funds with the campaign of Republican challenger Carly Fiorina. 

The NRSC spot makes a play for female voters, with whom Boxer currently holds a large lead, according to the latest LA Times/University of Southern California poll in the race. 

"It's the day after the election and if we reelect Barbara Boxer, nothing will change," the ad's narrator says. "She'll continue to vote for higher taxes, job crushing policies; just like she's done for 28 years."

The spot employs a series of images of women looking into the camera wearing worried expressions.


Boxer has maintained a modest lead in the polls through most of October. The latest Fox News/Rasmussen poll gives Boxer a 4-point edge. A recent LA Times/USC poll put the Democrat ahead by 8 points.