Crossroads GPS, the conservative-backed outside group that poured millions into the 2010 midterm elections, is vowing to keep the pressure on House Democrats with early ad buys as the Democratic Congressional Campaign Committee (DCCC) works to get itself out from under some $20 million in debt.
The group's director, Steven Law, says early ad buys in competitive House districts will continue and that they reflect the group's strength heading into the 2012 cycle, when Law predicts Crossroads will raise "substantially more" than it did last cycle.
"2012 is shaping up to be the most expensive and hard-fought year in our history," Law said in an interview with The Ballot Box. "You've got the White House, control of Congress and the balance of power on the Supreme Court all at stake."
So far, the group has spent close to $1 million on ads this year and while the DCCC has already spent on radio ads and robocalls in dozens of districts, the committee has been unable to come close to matching the early spending from Crossroads GPS.