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Republican presidential hopeful Ted CruzTed CruzCruz: 'Schumer and the Democrats want a shutdown' Kansas Republican sworn in after special election Overnight Finance: Dems want ObamaCare subsidies for extra military spending | Trade battle: Woe, Canada? | Congress nears deal to help miners | WH preps to release tax plan MORE says he hates the conventional wisdom that the only way for a conservative to win a general election is to run as a “Democrat-lite.”
“How do we win?” Cruz asked voters at an Exeter, N.H., rally earlier this week, according to the Associated Press.
“Washington consultants always say ‘the way you win is you run to the middle.’ You run to the mushy middle, you blur the distinctions,” he added. “Every time we do that, we lose.”
The Texas senator said he prefers his approach, which he characterized as “telling the truth with a smile.”
“That’s how we win — with a clear contrast,” he said.
Cruz pointed to the failed candidacies of Bob Dole, Sen. John McCain (R-Ariz.) and Mitt Romney, who were all perceived to be moderates in the party, to support his position.
“What they did didn’t work,” he said. “We’ve got to do something different.”