The Senate campaign of Rep. Kendrick Meek (D-Fla.) is out with a new bio spot Tuesday that features his mother and a photo of Meek with the late Sen. Edward Kennedy (D-Mass.).
It comes on the heels of a Monday fundraiser in Washington headlined by White House Chief of Staff Rahm Emanuel and is part of a closing pitch that Meek is "the real Democrat" in his primary contest against self-funder Jeff Greene.
The campaign noted that Ted Kennedy's wife, Vicki, gave Meek permission to use the photo of Meek and Kennedy in his new ad.
The ad is one of two the Meek campaign has on the air in Florida. Both are running in the state's major TV markets, with the exception of the Fort Myers market.
Along with the Emanuel fundraiser, Senate Majority Leader Harry Reid (D-Nev.) also sent out an e-mail appeal to his fundraising list for Meek.
"Make no mistake about it, I am supporting Kendrick Meek for U.S. Senate in Florida, and so is President Obama," Reid wrote in the e-mail that went out ahead of Monday's fundraiser with Emanuel. "President Obama's support is why Rahm Emanuel will be attending a fundraiser for Kendrick today to help ensure a real hardworking Democrat is elected to the U.S. Senate."
Ahead of the Aug. 24 primary, the campaign is working to demonstrate that it has the full support of the Democratic Party and the White House.
In an interview with The Hill last week, Meek said Florida Democrats were looking for some direction in the Senate primary and that help from the White House would offer that.
Some Democrats, including a couple members of the Congressional Black Caucus, have suggested President Obama has not been forceful enough in his support of Meek. Obama endorsed him earlier in the year, but has not held a fundraiser or campaign event for Meek.
The president will be in Florida for a fundraiser on Aug. 18, where Meek will also be in attendance.