Rep. John Boozman (R-Ark.) is up with his first TV of the Senate campaign, which focuses on his biography and doesn't take any shots at his GOP primary opponents. The four-term congressman is running in a crowded field for the GOP nod.

Announcer: "A Christian upbringing is a lifelong gift. John Boozman treasures that gift and shares it everyday. Taught to study hard and dream big, John Boozman earned a degree, played Razorback football and opened up a small town eye clinic, which became big time success. Family man, cattleman, congressman, John Boozman believes we can achieve any dream. John Boozman for Senate."

The spot is airing in Little Rock, Fort Smith and Northwest Arkansas media markets on cable and broadcast, according to the Boozman camp. The Strategy Group for Media, which is based in Ohio and Texas, produced the 30-second ad.