In her endorsement Monday, Saralegui acknowledged the crucial role the Hispanic vote could play in the coming election.
“This is a critical time for our country and for the Hispanic community,” she said in a statement. “Hispanics could very well decide the next election, and I will do everything I can from now until November to ensure that President Obama is reelected; there’s simply too much at stake.
“President Obama, I was very fortunate to live the American Dream and I know that only you will make it possible for millions more to do the same. You’ve had our back, and now, with utmost respect and admiration, I have yours,” she added.
The commercials come less than a day after the Romney campaign released a new Spanish-language ad slamming President Obama for his comment recently that the private sector was "doing fine." A recut version of an English-language ad released last week, the Romney ad highlights discouraging job numbers for Hispanic Americans.
Both Romney and Obama will have a chance to appeal to Hispanic voters in person this week, with the two candidates slated to appear at the National Association of Latino Elected and Appointed Officials' annual conference.