By Justin Sink
Mitt Romney's finance filing for August shows evidence of a campaign struggling to keep pace with President Obama's as the result of a quirk in election law.
Romney raised $66.6 million and spent $66.4 million last month, according to federal election records.
But the campaign also borrowed $20 million, a loan necessitated by election rules that did not allow Romney to access his bountiful general election fund until officially accepting the Republican nomination.
According to the reports, Team Romney spent $13.7 million on
television advertising and an additional $3 million in online
advertising throughout the month. The campaign also spent nearly $12
million on direct mail targeting swing-state voters, and another $3
million on telemarketing.
Paid strategy and communications consultants cost the Republican nominee $3.25 million, nearly identical to the amount spent on campaign staff. The campaign also spent more than $4 million on travel expenses.
Further evidence that the Romney campaign was under strain because of the restrictions on pre-convention spending was evident in the filings of the leading pro-Romney super-PAC, Restore Our Future, which spent a staggering $21.2 million in August to help Romney keep pace with Obama's reelection ad spending.
That's more than three times the $7 million it raised in August — itself a considerable step back from a record $20.7 million raised in July. Restore our Future ended the month with just $6.3 million cash on hand.