White House joins Instagram ahead of Africa trip

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First lady Michelle Obama has also launched an account of her own, although she has not yet posted any photos.

"We are proud that President Obama is committed to giving Americans an unfiltered look at life inside the White House, but you can't always go #nofilter," Coccaro said.

The White House has been quick to join new social media networks in recent months, creating both Tumblr — a media sharing blog platform — and Vine — a short video social network — accounts in April. Earlier this year Jill Biden, the wife of Vice President Biden, also joined Twitter.