"More than 100,000 SEIU members will be volunteering their time to elect a pro-worker majority in Congress and elect Barack Obama as our next president," SEIU Secretary-Treasurer Anna Burger announced in a press release.
SEIU claims an $85-million campaign budget, and it has used some of that money to help Obama already. The union endorsed Obama in February and aired ads on his behalf in Indiana (see here) and Pennsylvania (see here) during his primary race against Sen. Hillary Rodham Clinton (D-N.Y.). Its members also campaigned door-to-door and made phone calls for Obama during the primary, according to the union.
The 100,000-figure is based SEIU's specific plans for volunteer activity in each state, and volunteer allocation could shift as certain races become more or less competitive, McCullough said.
SEIU says its efforts will include voter registration, direct mail, paid advertising, and voter outreach educating citizens about John McCain.
SEIU's political arm has over $23 million cash on hand according to its latest filing with the Federal Election Commission.