Rep. Kendrick Meek's (D-Fla.) campaign for the Senate got a turbo-charged boost on Tuesday after announcing it would sponsor a NASCAR race car in the Feb. 14 Daytona 500 race. 

A campaign spokesman told ITK that traffic to the campaign's website is up 81 percent since the announcement, and Meek's tweets about the car were being "re-tweeted everywhere."

The car's driver, Mike Wallace (no relation to the former "60 Minutes" host), is the younger brother of retired racer Rusty Wallace, who raced in NASCAR's upper circuit, the Sprint Cup series. 

But Republicans haven't let Meek get all the positive attention without some criticism.

Ken Spain, communications director for the National Republican Congressional Commitee, tweeted a jab about the route the race car might take on the track: "Steering hard left."