2020 Dems compete for top campaign operatives

2020 Dems compete for top campaign operatives
© Greg Nash

Democrats considering bids for the White House in 2020 are already busy wooing the few party operatives qualified to manage a national campaign.

Nearly two full years before the Iowa caucuses, several potential candidates have already begun lining up the aides and advisers who could guide them to the White House.

Others are in competition to secure top talent, and insiders describe it as the best parlor game in Democratic circles right now. 

“The first contest of the invisible primary is for political talent,” said David Wade, who served as a senior aide to then-Sen. John KerryJohn Forbes KerryJohn Kerry to NYU Abu Dhabi: We can't address world problems by 'going it alone' Juan Williams: Trump's dangerous lies on Iran Pompeo: US tried, failed to achieve side deal with European allies MORE (D-Mass.) during the 2004 presidential race. “Everyone will be competing over the same universe of operatives.”

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Managing a modern presidential campaign and its thousands of employees in a dozen or more states is akin to serving as the CEO of a major corporation — but one that grows at the pace of a Google or Facebook.

“Campaigns are a start-up, and as a manager, you’re responsible for making sure it’s viable every day,” said Robby Mook, who managed Hillary ClintonHillary Diane Rodham ClintonStopping Robert Mueller to protect us all Hillary Clinton hits Trump, pulls out Russian hat during Yale speech Giuliani: Mueller plans to wrap up Trump obstruction probe by Sept. 1 MORE’s campaign in 2016.

“These campaigns are going to start small and they’re going to grow big,” said Mook. “There’s a point where you go from being a primary candidate to the nominee, and there’s an enormous growth there that can be really, really challenging.”

Some party operatives with broad experience managing big organizations are seen as top targets for 2020 contenders.

Jen O’Malley Dillon, a former executive director of the Democratic National Committee who served as deputy manager for Barack ObamaBarack Hussein ObamaThe true commander in tweet Meghan Markle's pre-royal 'finishing lessons' and an etiquette of equality Hannity on Acosta claim he was tough on Obama: 'Only thing missing were the pom-poms' MORE’s reelection bid in 2012, is an oft-mentioned candidate to run a top-tier campaign. She was the runner-up to Mook for managing Clinton’s campaign in 2016. 

Also in the top tier are Elizabeth Pearson, who heads the Democratic Governors Association; Alixandria Lapp, who founded the House Majority PAC; Guy Cecil, a former Democratic Senatorial Campaign Committee (DSCC) executive director who now heads Priorities USA Action, the Democratic super PAC; and Jessica Post, who runs the Democratic Legislative Campaign Committee.

With dozens of potential candidates considering White House bids, a new generation of top operatives are likely to be called upon as well.

Many of the next generation of potential managers are spending the 2018 cycle bolstering their résumés to demonstrate that they have experience running large organizations on their own. Running a major campaign with a huge budget is seen as a necessary precursor to a presidential campaign bid.

Several Democrats pointed to Anne Caprara, who served as executive director of Priorities USA Action. Caprara is running billionaire investor J.B. Pritzker’s race for governor of Illinois; Pritzker won the Democratic nomination on Tuesday.

Two operatives managing gubernatorial races in California are also seen as potential future presidential-level managers: Addisu Demissie, who ran Sen. Cory BookerCory Anthony BookerDem lawmaker spars with own party over prison reform A country as wealthy as the United States should make affordable housing a right Democrats urge colleagues to oppose prison reform bill MORE’s (D-N.J.) campaign in 2013, now works for California Lt. Gov. Gavin Newsom, the front-runner in the race to succeed term-limited Gov. Jerry Brown. And Preston Elliott, who managed races for former Sen Kay HaganKay Ruthven Hagan2020 Dems compete for top campaign operatives Senate GOP rejects Trump’s call to go big on gun legislation Politics is purple in North Carolina MORE (D-N.C.) and Sen. Jon TesterJonathan (Jon) TesterOvernight Defense: Over 500 amendments proposed for defense bill | Measures address transgender troops, Yemen war | Trump taps acting VA chief as permanent secretary Not only do we need to support veterans, but their caregivers, too Trump Jr. prepares to hit the campaign trail ahead of midterms MORE (D-Mont.), is running state Treasurer John Chiang’s (D) gubernatorial bid, also in California.

Others pointed to Paul Tencher, chief of staff to Sen. Ed MarkeyEdward (Ed) John MarkeyHillicon Valley: Lawmakers target Chinese tech giants | Dems move to save top cyber post | Trump gets a new CIA chief | Ryan delays election security briefing | Twitter CEO meets lawmakers Twitter CEO meets with lawmakers to talk net neutrality, privacy Senate votes to save net neutrality rules MORE (D-Mass.), who ran campaigns for Sens. Gary PetersGary Charles PetersFederal 'turf war' complicates cybersecurity efforts Michigan Dem: Detroit-style pizza 'sweeping the nation' Senate confirms Trump’s pick to lead NASA MORE (D-Mich.) and Joe DonnellyJoseph (Joe) Simon DonnellyVoters Dems need aren't impressed by anti-waterboarding showboating Overnight Defense: Senate confirms Haspel as CIA chief | Trump offers Kim 'protections' if he gives up nukes | Dem amendments target Trump military parade Hillicon Valley: Lawmakers target Chinese tech giants | Dems move to save top cyber post | Trump gets a new CIA chief | Ryan delays election security briefing | Twitter CEO meets lawmakers MORE (D-Ind.); or Patrick McHugh, who succeeded Caprara at Priorities USA Action. 

Several potential candidates are likely to tap long-serving aides who have experience running major organizations. 

Mindy Myers, who managed Sen. Elizabeth WarrenElizabeth Ann WarrenElizabeth Warren urges grads to fight for 'what is decent' in current political climate Tomi Lahren responds to genealogist's investigation of her family: 'She failed miserably' GOP, Dem lawmakers come together for McCain documentary MORE’s (D-Mass.) successful run in 2012, now heads the DSCC, where she can build relationships with donors and activists in key states ahead of Warren’s likely bid.

Sources said Jess Fassler, chief of staff to Sen. Kirsten GillibrandKirsten Elizabeth GillibrandOvernight Health Care — Sponsored by PCMA — Trump hits federally funded clinics with new abortion restrictions Dem senators ask drug companies to list prices in ads Gillibrand to publish children's book about suffragists MORE (D-N.Y.), would likely move over to Gillibrand’s political operation if and when the time comes. 

Simply plucking a top-tier operative to manage a race won’t be sufficient for success, several strategists said, especially if the manager and the candidate don’t mesh. Mook said the manager and the candidate have to build a deep relationship to be a success.

“They need to have a real bond with that person, because the campaign is so big and there’s so much going on that they genuinely have to delegate running the campaign to that person, and in some ways the manager needs to be an extension of the candidate, of their voice, of what kind of leader they want to be,” Mook said. “So that relationship is really important in that respect.”

Chris Lehane, who served as a senior aide to Vice President Al GoreAlbert (Al) Arnold GoreCan Trump beat the Nobel odds? Will Trump win in 2020? Look to the mortgage market Mahmoud Abbas' exit from the Palestinian Authority is long overdue MORE during his 2000 presidential run, equated finding the right campaign manager with finding a starting quarterback in the NFL.

“There are a lot of people who think they can play the position but not a lot who can play it well,” he said. “There are only a number of people who have run a presidential campaign and the people who have done it very rarely come back to do it again.”

“All that said, there’s nothing that really prepares someone for the job,” Lehane said. “It’s an exercise unlike anything else you’ve ever done. And the nature of the game changes every four years.”