Dem Senate super PAC reserves $80 million in fall TV ads

Dem Senate super PAC reserves $80 million in fall TV ads
© Greg Nash

A major Democratic super PAC is reserving nearly $80 million in fall TV ads across nine states with marquee Senate races as Democrats mount an uphill battle to take back the Senate majority.

The Senate Majority PAC (SMP) booked airtime in six of the 10 states that President TrumpDonald John TrumpDems make history, and other takeaways from Tuesday's primaries Pawlenty loses comeback bid in Minnesota Establishment-backed Vukmir wins Wisconsin GOP Senate primary MORE won in 2016: Florida, Missouri, Indiana, West Virginia, North Dakota and Montana. The group also reserved ads in three of the Democrats’ best pickup opportunities: Nevada, Arizona and Tennessee.

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The ads will start airing after Labor Day and run through the November midterm elections. The SMP didn’t disclose how much will be spent in each state. The super PAC plans to make additional reservations in the coming months as well as reservations for digital ads.

“Democrats' chances in Senate races across the country continue improving because voters see that they are the candidates fighting for hardworking, middle class families," SMP President J.B. Poersch said in a statement.

“We are implementing an aggressive media strategy to combat the Republicans' baseless, partisan attacks and promote our candidates that are fighting for higher wages and lower health care premiums.”

Democrats are facing a tough Senate map — they need to defend incumbents in more than two dozen seats, while Republicans only need to protect eight seats.

But Republicans are looking to hang on to their slim one-seat majority in a cycle where they’re facing strong headwinds, since the president’s party typically loses seats in his first midterm election.

Senate Majority PAC has already poured millions into a handful of Senate battlegrounds where Democrats are playing defense. They’ve also spent heavily to protect Sen. Tammy BaldwinTammy Suzanne BaldwinBipartisanship alive and well, protecting critical infrastructure Overnight Health Care: Four cities sue Trump claiming ObamaCare 'sabotage' | Planned Parenthood hangs onto federal grants | Dems to force vote on blocking non-ObamaCare plans Senate Dems to force vote to block non-ObamaCare insurance plans MORE (D-Wis.), who's faced a barrage of negative ads from GOP outside groups. But Wisconsin was left off the list of initial ad reservations for the fall.

Democrats’ best offensive opportunity is in Nevada, where Democratic Rep. Jacky RosenJacklyn (Jacky) Sheryl RosenBattle of the billionaires drives Nevada contest The Hill's Morning Report — Obama’s return sets up heavyweight fight with Trump Election Countdown: Trump jumps into Ohio special election fight | What to watch in Tennessee primaries | Koch network freezes out Republicans who crossed them | Dead heat in Texas, Nevada Senate races | How celebs are getting into the midterms MORE will square off against GOP Sen. Dean HellerDean Arthur HellerBattle of the billionaires drives Nevada contest Trump’s endorsements cement power but come with risks Collins and Murkowski face recess pressure cooker on Supreme Court MORE. Nevada has continued to trend towards Democrats, and Democratic presidential nominee Hillary ClintonHillary Diane Rodham ClintonDems make history, and other takeaways from Tuesday's primaries Establishment-backed Vukmir wins Wisconsin GOP Senate primary Ironworker and star of viral video wins Dem primary for Speaker Ryan's seat MORE won the state by more than 2 points in 2016.

The party also feels bullish about Arizona, where Democratic Rep. Kyrsten Sinema is expected to win the nomination and has been a prolific fundraiser.

Republicans have a heated three-way primary in the Arizona Senate race between establishment favorite Rep. Martha McSallyMartha Elizabeth McSallyTrump signs 7B annual defense policy bill into law Senate GOP campaign arm asking Trump to endorse McSally in Arizona: report Dems eyeing smaller magic number for House majority MORE and two opponents running to the right of her: former state Sen. Kelli Ward and former Maricopa County Sheriff Joe Arpaio.

Democrats face longer odds in deep-red Tennessee, where the party hasn’t won a Senate seat in nearly 30 years. But the party feels good about former Gov. Phil Bredesen (D), who has led some early polls in a likely matchup against Rep. Marsha BlackburnMarsha BlackburnElection Countdown: Takeaways from too-close-to-call Ohio special election | Trump endorsements cement power but come with risks | GOP leader's race now rated as 'toss-up' | Record numbers of women nominated | Latino candidates get prominent role in 2020 Top Koch official fires back at critics: We are not an 'appendage' of the GOP The Hill's Morning Report: Trump tries to rescue Ohio House seat as GOP midterm fears grow MORE (R).