“This would be our first step of a long-term, multi-cycle effort to make fossil fuel money as politically toxic as tobacco money, because the consequences absolutely are,” he told The Hill on Wednesday.
“These six incumbents are among the worst of the worst at taking toxic money from fossil fuel billionaires and making toxic votes that threaten the health American families,” Cathy Duvall, Sierra Club director of public advocacy and partnerships, said in a Wednesday statement.
The Lungren ad alone is “backed by a substantial six-figure buy,” Pollard said. He declined to mention an estimated total cost for the media blitz, citing Sierra Club policy.
The ads are part of a larger push by the Sierra Club to call out lawmakers they view as detrimental to the environment. The group debuted a website related to the ad campaign and promised more action in the coming weeks.
Rob Stutzman, a spokesman for the Lungren campaign, told The Hill on Wednesday that the ad is out of context.
-- This post was updated at 10:15 a.m.