Business group launches six-figure ad blitz for Obama's trade agenda

Business group launches six-figure ad blitz for Obama's trade agenda

The business community is out with a six-figure television advertising campaign to support President Obama's trade agenda.

The Trade Benefits America Coalition — which is backed by the Business Roundtable — will begin airing the ads on national cable networks and in targeted media markets across the country this week.

The ad — dubbed "One Thing" — urges lawmakers to pass trade promotion authority (TPA) in order to "fast-track" Obama's effort to pass the Trans-Pacific Partnership (TPP), a 12-nation economic agreement.

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"One thing, above anything else, makes the American economy the best in the world: the American worker," the narrator says in the ad. "Give that American worker new markets, and a level playing field, and the American economy grows, with better jobs and better pay.

Trade Promotion Authority is the key to open markets and stronger rules for American businesses in today’s global economy," the narrator adds.

The ad buy comes as the AFL-CIO is ramping up its own advertising campaign opposing fast-track legislation and specifically targeting two Senate Democrats who backed the bill in committee last week. 

Senate Finance Committee ranking member Ron WydenRonald (Ron) Lee WydenDemocratic senator predicts Franken will resign Thursday Avalanche of Democratic senators say Franken should resign Lobbying world MORE (Ore.) and Sen. Michael BennetMichael Farrand BennetAvalanche of Democratic senators say Franken should resign GOP and Dems bitterly divided by immigration Schumer downplays shutdown chances over DACA fight MORE of Colorado — both up for reelection in 2016 —are being criticized by the labor union for backing trade promotion authority legislation. 

Wyden is a chief sponsor of the measure that attracted seven Democrats in a 20-6 vote in the Senate Finance Committee last week. 

Those ads build on the AFL-CIO’s broader campaign pressuring 16 senators and 36 House members to oppose fast-track. 

The Trade Benefits America Coalition is aiming to reach an even larger number of lawmakers to convince them to back fast-track, a spokesman for the group told The Hill. 

The House Ways and Means Committee also approved a trade-powers bill on Thursday but with only two Democrats in support.