By Julian Pecquet - 10/05/11 06:34 PM EDT
Critics say the guidelines are the wrong approach.
"Nearly everyone agrees that childhood obesity is a very serious problem in our country. However, allegedly 'voluntary' guidelines designed by government regulators to 'protect children from junk food marketing' will not get us one step closer to solving this epidemic," said Michelle Bernard, the founder of the free-market Bernard Center for Women, Politics & Public Policy. "The smart government approach would be to provide private enterprise with incentives to increase access to healthy and affordable foods in underserved communities and educate all Americans about the importance of balanced nutrition."