By Tony Romm - 03/17/10 02:52 PM EDT
A top Web networking firm this week predicted Google could become the world's third-largest Internet service provider -- that is, if it ever enters the business.
By Arbor Networks' latest estimate, which examined traffic passed between studied networks, Google would almost capture an average, weighted 6 percent of all Internet traffic if it became a full-fledged ISP.
But the independent analysis perhaps still lends credence to the argument that Google could expand its business ventures to include Internet service -- and quickly become a major domestic or international player.
That's especially pertinent, given that Google soon plans to launch a highly anticipated, ultra-fast Internet testbed project in select U.S. cities.
"Network providers are making real progress to expand and improve
high-speed Internet access, but there's still more to be done," Google executives wrote last month on their blog, announcing the new broadband project.
think we have all the answers – but through our trial, we hope to make a
meaningful contribution to the shared goal of delivering faster and
better Internet for everyone," the post continued.