Director, Campaign Strategy

We’re millions of members strong–with more joining us every day– the largest and “most powerful grassroots organization” around, according to Fortune magazine. In fact, our commitment and collective strength enables us to serve and support a broad and diverse membership as well as embrace our own workplace diversity. Here’s your chance to take action in Washington, DC and throughout the US!
The State and National Group (SNG) is a key contributor to the One AARP mission of social change for Americans 50+ and their families. SNG drives social change through our advocacy work by giving our members a voice—at the federal, state and local levels—on issues important to them such as Financial Security, Health, and Home & Family.
With a network of 53 offices in each state, the US Virgin Islands, Puerto Rico and the District of Columbia, we live where we work. This allows us to do what we do best…meet the people and directly engage in our communities to find out what they need and want, enabling us to educate our members with programs and information that is relevant to them.

The Director, Campaign Strategy leads the team responsible for developing and supporting the implementation of campaign strategies.  Oversees development and direction of strategies, goal-setting and establishment of priorities.

Job Responsibilities:
1.    Responsible for leading the development of campaign strategies—working collaboratively with others across SNG and the entire organization—that will achieve defined social impact objectives.
2.    Responsible for managing the gathering, synthesizing, sharing and leveraging of political intelligence—working closely with staff in Government Affairs and states to capture primary intelligence and monitoring media coverage and other outside sources for secondary information.
3.    Responsible for managing the creation and maintenance of scenario plans that support the development and implementation of campaign strategies—actively managing those scenarios and related plans to ensure that they always reflect the current state of play on campaign issues.
4.    Responsible for managing the development and maintenance of dossiers on key Members of Congress and those Members likely to be targets of campaigns—working closely with staff in Government Affairs and the states—with emphasis on understanding their positions, and how those positions evolve, on AARP’s priority advocacy issues.
5.    Fosters teamwork and collaboration with key stakeholders across AARP to ensure integration and support, both for and from the Campaigns unit.
6.    Develops a team through visionary leadership, establishing strategic direction, building organizational talent, and empowering others.
7.    Supports the work of the team by mobilizing resources and developing and leveraging strategic relationships both within AARP and with external organizations.
8.    Manages teams to prescribed standards of excellence as measured by AARP’s Management Indices that flow from Employee Opinion Surveys.

Requirements:
Bachelor’s degree (advanced degree preferred) in political science, history, project management or other field directly related to the duties of this position; and 10+ years of experience in strategy, strategic marketing, communications or a field related to management of campaigns, preferably in the non-profit sector; or a combination of education and experience related to the responsibilities of the position.  Superior communications and interpersonal skills; demonstrated ability to work cooperatively and flexibly with individuals at all levels inside and outside the organization, and to lead a team of professionals who gather, synthesize, share and leverage political intelligence and develop and implement effective, targeted campaign strategies to meet organizational goals.
 AARP offers competitive benefits with a 401K, 100% company funded pension plan, health, dental, vision and life insurance, STD/LTD, paid vacation and sick, and other benefits.

We are an Equal Opportunity Employer that values workplace diversity.

Qualified candidates are invited to apply on line at www.aarpjobs.com