A wave of new stores hit Bethesda in the fall

4848 Bethesda Ave. 


The North Face opened up shop on Bethesda Row on Nov. 4. The store, adjacent to Lululemon, features all that The North Face brand has to offer, including hiking gear, jackets, backpacks and more.

ADVERTISEMENT
The store features a newer design, with dim lighting and organization of gear by activity. It is also less spacious than older-design stores, with more modern architecture. The gray-slated walls lend the store an outdoorsy, adventurous feel.

While The North Face currently has two other stores in the greater Washington area — one in Georgetown and one in McLean, Va. — a sales associate noted that the newly opened shop in Bethesda fills a demand. Retailers researched where The North Face products would be best sold, and found that Bethesda fit the criteria.

The store’s opening featured extreme skier Kasha Rigby, who signed posters.

The North Face is just a 10-minute walk from the Bethesda Metro stop, in the heart of Bethesda’s trendy shopping strip.


ExtendYoga 

12106 Wilkins Ave.


ExtendYoga, a new, spacious yoga studio, had its grand opening Nov. 5.

The studio boasts an array of fitness classes, from beginners’ yoga to hot yoga to Zumba. The all-female staff of 14 are all certified teachers, 12 in yoga and two in Zumba and bootcamp.

The studio’s owners, Arlet Koseian and Antonia Trigler, helped start someone else’s yoga studio in Massachusetts and were inspired to start their own. 

ExtendYoga has hot yoga classes that many studios in the area don’t offer. The studio has equipment to “heat the room to a certain temperature, like up to 100 degrees,” Koseian said.

The store also features a pretty nice retail area, selling gear including yoga mats, yoga pants and non-slip headbands, along with jewelry and scarves.

For those thirsty after working out, ExtendYoga provides complimentary tea from Tynan Tea, a company in neighboring D.C.’s Friendship Heights. 

“It’s loose tea, so they have a ton of different kinds, like organic and black tea,” Koseian said. 

The studio also provides complimentary dried fruits and mixed nuts for the famished fitness aficionado.

Classes are relatively affordable, and the new studio features something for everyone. You can sign up for classes easily online at ExtendYoga.com. The studio is just a few blocks from the Twinbrook Metro station.


Tommy Bahama 

7101 Democracy Blvd.


The simultaneously luxurious and comfortable clothing store Tommy Bahama opened in Bethesda’s Westfield Montgomery Mall on Nov. 12.

The store features everything from outerwear to swimsuits to formal wear, and also has a selection of furniture and other home-decoration items.

While you can order online from tommybahama.com, the tranquility of the store is appealing. As the website claims, customers are “transported to a world of relaxed luxury.”

Tommy Bahama has one other Maryland location, in Queenstown, and two in Virginia: McLean and Richmond.

Westfield Montgomery Mall is right off the expressway and just a 20-minute drive from D.C., or a simple Metro and bus ride away.