The White House may have coined a new term for good tweeting: The “twoosh.”
On Saturday, the White House released behind-the-scenes video of President Obama exercising his “Tweeter-in-chief” muscles during a Twitter chat last May.
Teased about not using all 140 characters available in his initial tweet, one unidentified White House staffer during the video calls Obama "thrifty."
"That's how I roll," Obama says.
He then goes on to prove he can send the "perfect tweet" by using all 140 in a reply.
"I'm the master tweeter!" Obama declares in the video.
A member of his staff, playing on Nike's "swoosh" branding, calls it "a twoosh: A Twitter swoosh."
Obama, the most popular Twitter-using politician in the world, always tags his own tweets on @BarackObama with “-bo” to differentiate them from tweets sent by his campaign, something he did during the chat. But the chat shown in the video took place through the official White House Twitter feed.
The video proves Obama actually was behind the computer during the live-chat, and shows that he is the one hitting send on the tweets.
The White House has previously released
video of first lady Michelle Obama tweeting, as well.
