McConnell video: He's for 'guns, freedom and coal'

The footage, filmed at the state's annual Fancy Farm picnic, features mostly female backers interspliced with clips of McConnell's speech at the event over soaring music.

One proclaims "He's for guns, freedom and coal, he's all about Kentucky."

McConnell is facing challenges from both the left and right, and Democrats are hopeful they can defeat the longtime senator. His campaign has hit a rough patch after a recording of his campaign manager saying he's "holding [his] nose" to work for McConnell surfaced.