“With less than a month to go before this disastrous law begins to take full effect, Democrats bear sole responsibility for ObamaCare’s costs," RNC Chairman Reince Priebus said in a statement. "The RNC will ensure voters hold them accountable in 2014 by providing the facts and highlighting real stories from real people from now until Election Day.”
The window to begin buying health insurance through the law's new insurance marketplaces is set to open on Oct. 1. Conservative critics of the healthcare overhaul have undertaken several efforts to counter the administration's enrollment drive.
The first Web video of the RNC's "ObamaCare Costs" campaign juxtaposes Obama's pledge to cut insurance premiums by $2,500 against a woman who says she cannot afford to buy insurance under the law's individual mandate.