By Meghashyam Mali - 07/08/13 11:41 AM EDT
The nonprofit political advocacy group spun off from President Obama’s reelection campaign is pressing forward with efforts to highlight the benefits of his signature healthcare reform law with a new national ad.
In the new spot from Organizing for Action (OFA), their second touting ObamaCare, a mother, Stacey Lihn, speaks about her ill daughter Zoe’s medical treatment and praises the law for eliminating lifetime caps on health insurance.
“The elimination of lifetime caps enforces one of the key values of Obamacare: No one should go bankrupt just because they've been sick,” said OFA in a statement announcing the new ad.
“With this second television ad in the summer Obamacare series, OFA continues to tell the story of the benefits Americans are experiencing with the law in place and push back on the misleading rhetoric from opponents,” the group added.
The ad comes with both supporters and opponents of the law ramping up their campaigns as the administration begins to rollout the healthcare reforms, with enrollment in the new insurance exchanges slated to begin on Oct. 1.
Democrats fear that a botched rollout could hurt their chances in the 2014 elections. Republicans hope to capitalize on polls showing that many Americans do not fully understand all of the law’s key features.
The administration suffered a setback last week when it was forced to announce that it would delay the employer mandates requiring businesses to provide health insurance. But the White House said other key features of the law would be implemented according to schedule.
On Sunday, the Tea Party group Americans for Prosperity announced a $1 million ad campaign opposing the healthcare law, targeted at swing state voters.
In their ad, a mother expresses concern that under ObamaCare, she won’t be able to choose a doctor for her sick son and that his quality of care will suffer.
“Can I really trust the folks in Washington with my family's health care? I think we all deserve some answers," says the mother in the ad.