Presidential races

Trump: Obama data operation ‘overrated’

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Donald Trump on Tuesday said he would only spend “limited” money on data operations that track potential voters, arguing President Obama’s 2012 operation was “overrated.”

“My best investment is my rallies,” the White House hopeful said in an interview with The Associated Press on Tuesday.

{mosads}”The people go home, they tell their friends they loved it. It’s been good.”

Obama’s data mining was seen as a key to his success in bringing out voters in 2012, but Trump downplayed it during the interview. 

“Obama got the votes much more so than his data processing machine,” he said.

“And I think the same is true with me.”

Trump, who will likely face off against Democratic front-runner Hillary Clinton in a general election in November, also said he might not run negative ads against Clinton, noting he didn’t find them to be “very effective.”

“I’ve had over $100 million in negative ads spent on me and every time it’s boosted my numbers,” he said.

The candidate also said he doesn’t plan to take public financing for his campaign, heading into November. 

“I don’t like the idea of taking taxpayer money to run a campaign,” he said. “I think it’s inappropriate.”

Trump more recently has signaled he could accept donations for his campaign in the general election. 

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