A trio of liberal groups is looking to mobilize liberal voters on ObamaCare.
Planned Parenthood Action, the Service Employees International Union (SEIU) and MoveOn.org are teaming up in an effort to boost the law, and to boost officials who backed it.
The groups are launching campaigns that will highlight popular parts of the law, according to The Washington Post.
That includes the law's expansion of Medicaid, free contraception coverage and the ban on insurers denying coverage to people with pre-existing conditions.
The groups say tens of thousands of campaign workers and volunteers will be engaged in the effort, while Planned Parenthood plans to spend between $12 million and $15 million.
The SEIU compiled a robust list of people who signed up for the law. Many of those people reside in swing states, and as part of the new effort the SEIU is compiling a database to turn those people out to the polls this fall.
Polls consistently show that the law itself is unpopular. But the groups's goal is to focus on its more popular aspects to motivate the Democratic base that it needs to turn out this fall.