A new ad from Delaware Senate candidate Christine O'Donnell (R) was finally broadcast Monday afternoon after a local television executive became aware of the booking, O'Donnell's campaign said.

Delaware's Channel 28 was expected to air the ad Sunday night at 11:30 p.m. and Monday at 11 a.m. but did not, prompting O'Donnell to question whether the station was playing politics.

A statement from the campaign Monday afternoon clarified that the situation had resulted from a miscommunication.

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"Delaware 28 Executive Producer Tim Qualls explained to the campaign that he was out of the area for the weekend because of a family illness, and was apparently unaware of the campaign’s transaction last Friday between a local third-party buyer and Channel 28 employees," said O'Donnell spokesman Doug Sachtleben. "Mr. Qualls is being incredibly cooperative now that he fully understands the situation, and we cannot thank him enough for helping us get Christine’s message out to the voters of Delaware."

The ad aired at 3 p.m. Monday and will be broadcast again at 6 p.m. and 6:30 p.m. and on Tuesday at 10 a.m. and 3 p.m.

Representatives from Channel 28 did not return calls for comment.

Shane D'Aprile contributed to this report.