Macy’s pulls dinner plates after accusations they promote eating disorders

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Macy’s has pulled a line of dinner plates promoting portion control in proportion to desired jeans sizes after activists said they promoted eating disorders, according to HuffPost.

The plates depicted concentric circles, with the smallest circle reading “skinny jeans,” the second-smallest reading “favorite jeans” and the largest reading “mom jeans.”

They first attracted widespread attention when Alie Ward, a science correspondent for CBS’s “Innovation Nation,” tweeted an image of the plates and asked “How can I get these plates from @Macys banned in all 50 states,” according to HuffPost.

{mosads}“I wasn’t being literal at all in terms of a legal ‘ban,’ ” Ward told HuffPost, but she said her intent was to let the department store chain “know that what they carry and display matters, it can hurt people, and they’re accountable for it.”

The plates attracted more attention after “The Good Place” actress Jameela Jamil, who frequently speaks on body image issues, quoted Ward’s tweet and added “F— these plates.”

Macy’s had already responded to Ward’s tweet to say they had “missed the mark on this product” and it would be removed from shelves.

Pourtions, the brand that manufactures the plates, said they did not intend for the plates to be “hurtful.”

“As the creators of Pourtions, we feel badly if what was meant to be a lighthearted take on the important issue of portion control was hurtful to anyone,” Pourtions president Mary Cassidy said in a statement to The Hill. 

“Everyone who has appreciated Pourtions knows that it can be tough sometimes to be as mindful and moderate in our eating and drinking as we’d like, but that a gentle reminder can make a difference. That was all we ever meant to encourage,” she added.

Updated at 12:43 p.m.

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