There's a shade of pink somewhere between "bubble gum" and "Pepto Bismol" that has taken over Sen. Frank Lautenberg's website.

On Monday, the New Jersey Democrat released a rosy new makeover of his website: All the tabs, background shades, and a few boxes are pink.

The pink re-do is in honor of National Breast Cancer Awareness Month, and will remain up on Lautenberg's website through Halloween.

"Turning my website pink is just one way to bring attention to National Breast Cancer Awareness Month,” said Lautenberg in a statement.  “Increased awareness, early detection and improved treatment have helped us make important strides in fighting back against this disease, but the fight is far from over. I will continue to support important medical research that holds the promise to one day find a cure.”

For Lautenberg, the fight against cancer is personal. Diagnosed with a form of stomach cancer in February of this year, the lawmaker underwent chemotherapy this spring and announced in June that he was cancer-free.

The National Football League, for the second consecutive year, is also recognizing breast cancer this month by having its players display a dash of pink on their uniforms