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Steph Curry to auction off customized shoes to benefit My Brother's Keeper

NBA star Steph Curry is promoting former President Obama's My Brother's Keeper Alliance with a pair of customized shoes he plans to auction.

Curry, who is with the Golden State Warriors in Washington, D.C., on Wednesday for a game against the Wizards, will promote Obama's foundation - which seeks to improve the life prospects of young men of color through local and national efforts - with customized Curry 4 shoes he will sign and auction, ESPN reported Wednesday.

The proceeds from the auction will go to community organizations associated with the foundation.

"The inspiration for the shoe I'll be playing in today is every boy and young men of color in this country that need to know they matter - to their communities, their country, to me," Curry wrote on Instagram.

The shoes feature quotes from Obama's final My Brother's Keeper national summit speech while he was in office, as well as the foundation's logo.

Two years ago, Curry began urging young men to join My Brother's Keeper and has actively worked with the group since.

The foundation launched in 2014 and is present in more than 250 communities in all 50 states. It has raised more than $1 million in private funding and has signed a five-year partnership with the NBA.

"I've been proud to be part of that mission from day one, and I'll never stop being my brothers' keeper," Curry told ESPN.

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