Former first lady Michelle ObamaMichelle LeVaughn Robinson ObamaObamas buy home on Martha's Vineyard Michelle Obama to donate 0K to Girls Opportunity Alliance Fund Julia Roberts, Michelle Obama traveling to Southeast Asia for Girls Opportunity Alliance MORE warns against the consequences of voter apathy in a new PSA for a nonprofit voter turnout initiative.

Obama acknowledged in the PSA that many citizens feel like their votes don't matter because they feel "nothing ever changes" or "the system is rigged."

"But that’s exactly what some people want you to think," Obama says in the 60-second spot for the When We All Vote initiative. 

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"The truth is when we stay home, things stay the same or they get worse. But when we all vote, we get new ideas and new energy," she continued. "We get leaders who share our values and listen to our voices. That’s how we change America."

Obama, who serves as a co-chair of When We All Vote, is scheduled to appear at voter registration events in Las Vegas and Miami this month.

Thursday's PSA is the latest sign that Obama and her husband, former President Obama, are increasing their visibility in the lead up to November's midterm elections, where Democrats are seeking to regain control of the House and Senate.

The former president delivered a scathing rebuke of President TrumpDonald John TrumpPence: It's not a "foregone conclusion" that lawmakers impeach Trump FBI identifies Pensacola shooter as Saudi Royal Saudi Air Force second lieutenant Trump calls Warren 'Pocahontas,' knocks wealth tax MORE and his administration in a speech earlier this month at the University of Illinois, where he urged young voters to take action.

"People ask me, what are you going to do for the election? No, the question is what are you going to do?" Obama said. "You’re the antidote. Your participation and your spirit and your determination, not just in this election, but in every subsequent election and in the days between elections."