The website is the latest in a string of attempts by the Obama administration to court female voters. Last week, during a blistering speech at the Women's Leadership Forum, the president said that Republican positions on women's health issues were "appalling" and "offensive" and equated an effort to block his regulation to mandate free contraception to like "being in a time machine."

The effort has paid dividends, with a Quinnipiac University poll released Thursday showing Obama holding double-digit leads with women in swing states like Ohio and Pennsylvania.

But Republicans were quick to mock the website, tying the fictionalized "Julia" figure to reports Wednesday that President Obama wrote of multiple ex-girlfriends as a single composite figure in his memoir. Although Obama admits to doing so in the forward of the book, a Vanity Fair article publishing excerpts from his college-aged love letters prompted Republicans to jab the president of his admitted "compression" of girlfriends.

According to the social networking tracker Topsy, there were thousands of mentions of the "Julia" figure over just two hours Thursday morning. A sampling of some of the conservative criticism:

Rep. Tim GriffinJohn (Tim) Timothy GriffinTrump faces test of power with early endorsements Trump announces new tranche of endorsements The Hill's Morning Report - Presented by TikTok - Senate trial will have drama, but no surprise ending MORE (R-Ark.) used the trending topic to lambast a government program that provides subsidized cell phone service to poor Americans.

Meanwhile, the Republican National Committee took to a different social media - Tumblr - to mock the different stages of "Julia's" life, pointing out unfavorable statistics about the economy during the Obama administration.

In the RNC's version, "Julia" is struggling to find a job or "has to pay double for gas from what she paid 4 years ago."

--This post was updated at 12:50 p.m.