Manufacturing industry pushes ad encouraging mask-wearing in Wisconsin, Michigan, Ohio

Manufacturing industry pushes ad encouraging mask-wearing in Wisconsin, Michigan, Ohio
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The National Association of Manufacturers (NAM) unveiled an ad campaign on Tuesday that promotes the importance of wearing a mask to prevent the spread of the coronavirus.

The ad will run in three major manufacturing states — Wisconsin, Michigan, Ohio — that are also three big swing states in the presidential election.

The “Wear a Face Covering” ad stresses that face coverings are essential to safeguarding jobs and reopening businesses and points to reports showing that wearing a mask in public spaces can stop the spread of the coronavirus.


“If everyone wears a mask outside the home, maintains social distancing with anyone other than the family unit and practices appropriate hygiene procedures, we will get the tens of millions of unemployed Americans back to work. If large groups of people refuse to wear masks, they are condemning their fellow citizens to long-term unemployment and our economy to disaster,” NAM President and CEO Jay Timmons said in a statement.

The one-minute ad shows stadiums across the U.S., including Kyle Field at Texas A&M University and Bryant-Denny Stadium at the University of Alabama, and notes that COVID-19 has killed more people in the U.S. than any of the stadiums could hold.

“Today, we know that the best and most certain way to stop the spread is for everyone to wear a facial covering. It isn’t fun. It isn’t pleasant. But through shared responsibility, we can get this pandemic under control and save small businesses and jobs,” Timmons said. “That’s why the NAM is taking this message across the country.”

Mask wearing during the coronavirus pandemic has emerged as a political issue despite public health experts saying that wearing a face covering can slow the spread of COVID-19.

President TrumpDonald John TrumpDavis: Supreme Court decision is bad news for Trump, good news for Vance Meadows trying to root out suspected White House leakers by feeding them info: Axios Pressley hits DeVos over reopening schools: 'I wouldn't trust you to care for a house plant let alone my child' MORE has repeatedly refused to wear a face covering. Few of those attending an indoor rally held by the president Saturday in Tulsa, Okla., appeared to be wearing masks.

White House press secretary Kayleigh McEnany said Wednesday that attendees will be given masks, but they won't be required to wear them, calling it a “personal decision.”