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NCAA panel recommends letting players profit off name, image, likeness

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The National Collegiate Athletic Association (NCAA) on Monday announced that the NCAA Division I Council had recommended the organization temporarily “suspend amateurism rules,” allowing athletes to profit off their name, image and likeness.

According to the NCAA’s statement, the new recommendation would leave in place “the commitment to avoid pay-for-play and improper inducements tied to choosing to attend a particular school.”

But under the new rules, college athletes would be permitted to participate in name, image and likeness (NIL) activities that are “consistent with the law of the state where the school is located.” Athletes may use professional service providers for their NIL activities.

These rules, if adopted, would stay in place until federal legislation or new rules are put in place.

Schools and conferences may be allowed to adopt their own NIL policies.

The Division I Board of Directors will review the recommendation on Wednesday.

This recommendation comes about a week after the Supreme Court ruled against the NCAA in a dispute over education-related compensation to student-athletes.

The decision allows schools to provide students with more school-related perks, such as computers, instruments and internships, with some legal experts saying this could be the beginning of changes in how student-athletes are compensated.

“Nowhere else in America can businesses get away with agreeing not to pay their workers a fair market rate on the theory that their product is defined by not paying their workers a fair market rate,” Supreme Court Justice Brett Kavanaugh wrote in his opinion. “And under ordinary principles of antitrust law, it is not evident why college sports should be any different. The NCAA is not above the law.”

Tags Brett Kavanaugh Competition law National Collegiate Athletic Association Sports Student athlete

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