Story at a glance

  • Social media influencer Bretman Rock became the first gay man to appear on the cover of Playboy Magazine.
  • Rock donned the famous Playboy bunny outfit — a black corset bodysuit with tights, a bow-tie, heels and the iconic bunny ears.
  • Rock initially gained a cult following from posting makeup tutorials on YouTube.

Social media influencer Bretman Rock just became the first gay male to take the cover of Playboy Magazine.

Donning the famous Playboy bunny outfit synonymous with the brand — black corset bodysuit with tights, a bow-tie, heels and the iconic bunny ears — Rock appeared on Playboy Magazine’s October’s digital cover on Friday.


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“For Playboy to have a male on the cover is a huge deal for the LGBT community, for my brown people community and it’s all so surreal. A total ‘is this even f---ing happening right now?’ type of vibe. And I’m so pretty,” Rock is quoted saying on Playboy’s Twitter.

 

Rock gained a cult following from posting makeup tutorials on YouTube and has since created his own cosmetics line, starred in an MTV reality show and has an Instagram audience of more than 17 million followers. 

Rock is only the third man to have a solo cover Playboy Magazine, with the other two men being the magazine’s founder Hugh Hefner and the musician Bad Bunny.


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Published on Oct 05, 2021