Story at a glance

  • Google plans to donate more than $175 million to supporting Black community initiatives.
  • Many of the changes will occur within the company itself in an effort to support Google's black employees.

Google is the latest tech company to pledge funds to support racial equality in the United States, following weeks of protests and demonstrations against police brutality and systemic racism over the death of George Floyd at the hands of police. 

In a company email, Google CEO Sundar Pichai announced more than $175 million in an “economic opportunity package” aimed at supporting black business owners and developers.

Pichai outlined in the email that $50 million will go toward financing and grants for small businesses focused on the black community as part of a partnership with the Opportunity Finance Network; $100 million will go towards funding black-led capital firms; $15 million will support training for black jobseekers in conjunction with the National Urban League; and over $10 million will be dedicated to revitalizing black communities’ access to educational and economic opportunities. 

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Google has also focused on making multiple in-house changes to boost representation within the company, aiming to improve senior leadership representation by 30 percent by 2025. Additionally, Google is looking to establish more anti-racism educational programs and support Black+ Googlers within the company.

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Creating meaningful change starts within our own company. Strengthening our commitment to racial equity and inclusion will help Google build more helpful products for our users and the world,” Pichai wrote.

This follows Google’s subsidiary, Youtube, pledging $100 million to amplify the voices of black creatives and vloggers. 

“More broadly, we will work to ensure Black users, artists, and creators can share their stories and be protected from hateful, white supremacist, and bullying content,” Youtube CEO Susan Wojcicki said.

Other Silicon Valley groups are adopting ways to show their support for the Black Lives Matter movement. Amazon and IBM recently said they would not sell its facial recognition technology to police, and Twitter and its subsidiary Square recognized Juneteenth, a holiday commemorating the end of slavery in the U.S., as a company holiday. 


Published on Jun 18, 2020