Respect Equality

Burger King declares war on Chick-fil-A over LGBTQ+ rights and chicken sandwiches

Story at a glance:

  • Burger King is donating 40 cents for every sale of its new chicken sandwich, Ch’King, to the Human Rights Campaign.
  • Chick-Fil-A has a reputation of donating to anti-LGBTQ+ groups.
  • The Ch’King has been getting favorable opinions similar to Chick-Fil-A’s sandwich.

It is summer time, and there is a new chicken sandwich war between Burger King and Chick-fil-A.

However, unlike previous capitalistic fanfare wars, this war is not just a measurement on which establishment has the better sandwich – this is for LGBTQ+ pride, USA Today reported.

America is changing faster than ever! Add Changing America to your Facebook or Twitter feed to stay on top of the news.

On June 3, Burger King made a cheeky tweet saying it will donate up to $250,000 of the proceeds from its new premium chicken sandwich, Ch’King, to The Human Rights Campaign (HRC). For every hand-breaded chicken sold, 40 cents will go to the cause.

The company emphasized that the Ch’King is available on Sunday, taking a jab at Chick-fil-A which observes the Sabbath on Sunday.

Chick-fil-A is a fast food eatery known for its chicken-based meals. Before 2012, the restaurant regularly donated to anti-LGBTQ+ groups, and its CEO Dan Cathy said supporting same-sex marriage would invite God’s judgment on the country.

With its Ch’King receiving positive feedback, Burger King is confident it could send a message that love is love.

“This is a community we love dearly and have proudly supported over the years, so we couldn’t miss an opportunity to take action and help shine a light on the important conversation happening,” a Burger King spokesperson told USA TODAY via an email.