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Kellyanne Conway on Trump niece's book: 'I believe family matters should be family matters'

White House counselor Kellyanne ConwayKellyanne Elizabeth ConwayWomen set to take key roles in Biden administration Lara Trump mulling 2022 Senate run in North Carolina: report Press: Where is Jim Baker when we need him? MORE said Tuesday that she believes “family matters should be family matters” when asked to comment on Mary Trump’s book about her uncle, President TrumpDonald John TrumpTrump rages against '60 Minutes' for interview with Krebs Cornyn spox: Neera Tanden has 'no chance' of being confirmed as Biden's OMB pick Pa. lawmaker was informed of positive coronavirus test while meeting with Trump: report MORE.

Conway told Fox News’s “Outnumbered Overtime” that “mainstream media members” should “think thrice” before publicizing information about “people’s families.”

“I believe family matters should be family matters,” she said.

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The White House counselor criticized the public for giving “credibility” to Mary Trump’s book, “Too Much and Never Enough: How My Family Created the World’s Most Dangerous Man.” The memoir has been obtained by multiple news outlets, including The Hill, ahead of its publication next week.

“This is like every other book out there, in my view, which is we imbue instant credibility onto anybody, especially those not under oath and writing works of fiction, perhaps, or fiction within a work of fiction, as long as they're out there to get the president,” she said.

“I think there are too many books out there that are never fact-checked,” she added. “Now you’re — now we’re repeating a conversation that somebody is saying they had with somebody else who isn't even in her own voice in a book.”

“As for books generally, obviously they're not fact-checked, nobody's under oath. I know there's always this rush to slap credibility on whoever's getting the president that day," she added when speaking to reporters Tuesday.

Mary Trump’s book accuses her uncle of “cruelty and incompetence” and of having a habit of lying and cheating since he was a young adult.

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The book, which will be released by Simon & Schuster on July 14, is based on the clinical psychologist’s memories in addition to documents and conversations and interviews with family members, friends, neighbors and other associates. 

The memoir’s publication comes after a legal battle in which Trump’s brother, Robert Trump, filed lawsuits to block the book’s release. A New York judge gave a temporary restraining order stopping publication last week, but an appeals court reversed the order.

The White House counselor’s own family has entered the spotlight as her husband, attorney George ConwayGeorge ConwayLack of influence means it's time to dismiss the Lincoln Project Sirota: Lincoln Project election efforts to swing GOP votes from Trump 'epic failure' Raccoon that 'attacked' news crews on White House lawn sparks viral jokes MORE, has been an outspoken critic of Trump. George Conway co-founded the Lincoln Project, which has released several ads in recent weeks criticizing the president.