Trump tweets his support for Goya Foods amid boycott

President TrumpDonald TrumpMan sentenced to nearly four years for running scam Trump, Biden PACs Meadows says Trump's blood oxygen level was dangerously low when he had COVID-19 Trump endorses David Perdue in Georgia's governor race MORE came to Goya Foods’s support as activists call for a boycott against the company after its CEO commended the president.

Trump tweeted, “I LOVE @GoyaFoods!” a day after CEO Robert Unanue appeared at the White House and heaped praise on the president.

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"We're all truly blessed ... to have a leader like Trump who is a builder," Unanue remarked during a speech in the Rose Garden.

The comments sparked an avalanche of criticism against Unanue and Goya Foods from activists and politicians who expressed disappointment over his praise of the president.

"@GoyaFoods has been a staple of so many Latino households for generations," tweeted Julian CastroJulian CastroJulian Castro knocks Biden administration over refugee policy Biden calls on Congress to extend eviction ban with days until expiration Cruz trolled on Twitter for slamming Democrats who fled Texas MORE, the Obama-era housing secretary and former Democratic presidential contender. "Now their CEO, Bob Unanue, is praising a president who villainizes and maliciously attacks Latinos for political gain. Americans should think twice before buying their products."

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“Oh look, it’s the sound of me Googling “how to make your own Adobo,” added Rep. Alexandria Ocasio-CortezAlexandria Ocasio-CortezPressley looking for whoever 'borrowed' her Mariah Carey Christmas album Pressure grows to remove Boebert from committees Kevin McCarthy is hostage to the GOP's 'exotic wing' MORE (D-N.Y.).

Republicans rushed to Goya Foods’s defense, saying it was a victim of “cancel culture.”

“Goya is a staple of Cuban food. My grandparents ate Goya black beans twice a day for nearly 90 years. And now the Left is trying to cancel Hispanic culture and silence free speech. #BuyGoya,” tweeted Sen. Ted CruzRafael (Ted) Edward CruzGOP senators introduce bill targeting Palestinian 'martyr payments' Bob Dole: heroic, prickly and effective Democrats see Christmas goal slipping away MORE (R-Texas).