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Dem Senate super PAC reserves $80 million in fall TV ads

Dem Senate super PAC reserves $80 million in fall TV ads
© Greg Nash

A major Democratic super PAC is reserving nearly $80 million in fall TV ads across nine states with marquee Senate races as Democrats mount an uphill battle to take back the Senate majority.

The Senate Majority PAC (SMP) booked airtime in six of the 10 states that President TrumpDonald John TrumpGeraldo Rivera on Trump sowing election result doubts: 'Enough is enough now' Murkowski: Trump should concede White House race Scott Atlas resigns as coronavirus adviser to Trump MORE won in 2016: Florida, Missouri, Indiana, West Virginia, North Dakota and Montana. The group also reserved ads in three of the Democrats’ best pickup opportunities: Nevada, Arizona and Tennessee.

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The ads will start airing after Labor Day and run through the November midterm elections. The SMP didn’t disclose how much will be spent in each state. The super PAC plans to make additional reservations in the coming months as well as reservations for digital ads.

“Democrats' chances in Senate races across the country continue improving because voters see that they are the candidates fighting for hardworking, middle class families," SMP President J.B. Poersch said in a statement.

“We are implementing an aggressive media strategy to combat the Republicans' baseless, partisan attacks and promote our candidates that are fighting for higher wages and lower health care premiums.”

Democrats are facing a tough Senate map — they need to defend incumbents in more than two dozen seats, while Republicans only need to protect eight seats.

But Republicans are looking to hang on to their slim one-seat majority in a cycle where they’re facing strong headwinds, since the president’s party typically loses seats in his first midterm election.

Senate Majority PAC has already poured millions into a handful of Senate battlegrounds where Democrats are playing defense. They’ve also spent heavily to protect Sen. Tammy BaldwinTammy Suzanne BaldwinSenate Democrats reelect Schumer as leader by acclamation  Next Congress expected to have record diversity Infrastructure, energy investments urgently needed to create U.S. jobs MORE (D-Wis.), who's faced a barrage of negative ads from GOP outside groups. But Wisconsin was left off the list of initial ad reservations for the fall.

Democrats’ best offensive opportunity is in Nevada, where Democratic Rep. Jacky RosenJacklyn (Jacky) Sheryl RosenHouse Democrats introduce bill to invest 0 billion in STEM research and education Hillicon Valley: Productivity, fatigue, cybersecurity emerge as top concerns amid pandemic | Facebook critics launch alternative oversight board | Google to temporarily bar election ads after polls close Lawmakers introduce legislation to boost cybersecurity of local governments, small businesses MORE will square off against GOP Sen. Dean HellerDean Arthur HellerOn The Trail: Democrats plan to hammer Trump on Social Security, Medicare Lobbying World Democrats spend big to put Senate in play MORE. Nevada has continued to trend towards Democrats, and Democratic presidential nominee Hillary ClintonHillary Diane Rodham ClintonBiden budget pick sparks battle with GOP Senate Katko fends off Democratic opponent in New York race Harris County GOP chairman who made racist Facebook post resigns MORE won the state by more than 2 points in 2016.

The party also feels bullish about Arizona, where Democratic Rep. Kyrsten Sinema is expected to win the nomination and has been a prolific fundraiser.

Republicans have a heated three-way primary in the Arizona Senate race between establishment favorite Rep. Martha McSallyMartha Elizabeth McSallyArizona certifies Biden's victory over Trump The Hill's 12:30 Report - Presented by Capital One - Biden unveils batch of his White House team Mark Kelly to be sworn in as senator on Wednesday MORE and two opponents running to the right of her: former state Sen. Kelli Ward and former Maricopa County Sheriff Joe Arpaio.

Democrats face longer odds in deep-red Tennessee, where the party hasn’t won a Senate seat in nearly 30 years. But the party feels good about former Gov. Phil Bredesen (D), who has led some early polls in a likely matchup against Rep. Marsha BlackburnMarsha BlackburnTime to bring federal employees home for every holiday Sunday shows preview: Biden transition, COVID-19 spike in spotlight Senate GOP to drop documentary series days before election hitting China, Democrats over coronavirus MORE (R).