Dems launch $21 million digital ad buy in top Senate races

Dems launch $21 million digital ad buy in top Senate races
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Two major Democratic super PACs are launching a joint $21 million digital ad campaign to boost Democratic candidates in nine competitive Senate races ahead of the November midterm elections.

Priorities USA Action and Senate Majority PAC (SMP) announced Wednesday that they will spend nearly $18 million on races in Arizona, Florida, Indiana, Missouri and North Dakota. Senate Majority PAC will separately spend $3 million on ads in Montana, Nevada, Tennessee and West Virginia.

The ads will run on social media platforms like Facebook as well as on audio streaming services like YouTube, Hulu and Spotify. The majority of the spots are focusing on taking aim at Republicans over health care, as more Democratic campaigns and groups make it a central issue this year.


Mitch McConnellAddison (Mitch) Mitchell McConnellGreen New Deal Resolution invites big picture governing ‘Contingency’ spending in 3B budget deal comes under fire Coulter defends Paul Ryan: This is 100 percent Trump's fault MORE and Senate Republicans are desperate to hold on to power so they can stack the courts, weaken Medicare, and pass even bigger tax cuts for the wealthy and big corporations at our expense,” Guy Cecil, chairman of Priorities USA Action, said in a statement.

J.B. Poersch, president of SMP, added: “With Priorities’ help, we are amassing a robust and efficient digital program to communicate to voters that Democrats are the ones fighting for the middle class, while Republicans continue to look out for the wealthy and the special interests."

While Republicans currently hold a slim 51-49 seat majority in the Senate, Democrats are largely playing defense this fall, with 10 Democrats up for reelection this year in states President TrumpDonald John TrumpTrump nominates ambassador to Turkey Trump heads to Mar-a-Lago after signing bill to avert shutdown CNN, MSNBC to air ad turned down by Fox over Nazi imagery MORE won in 2016.

Still, Democrats are hoping to make some gains in GOP-held seats where polling has shown tight races, such as Nevada, Arizona and Tennessee, with the party seeing a narrow path to winning the Senate in November.

The Democratic super PACs going up with digital ads are defending incumbents in some of the most competitive races this cycle, including Sens. Joe DonnellyJoseph (Joe) Simon DonnellyOvernight Energy: Trump taps ex-oil lobbyist Bernhardt to lead Interior | Bernhardt slams Obama officials for agency's ethics issues | Head of major green group steps down Trump picks ex-oil lobbyist David Bernhardt for Interior secretary EPA's Wheeler faces grilling over rule rollbacks MORE (D-Ind.), Claire McCaskillClaire Conner McCaskillMcCaskill: Lindsey Graham 'has lost his mind' Trey Gowdy joins Fox News as a contributor The Hill’s 12:30 Report: Trump AG pick Barr grilled at hearing | Judge rules against census citizenship question | McConnell blocks second House bill to reopen government MORE (D-Mo.), Bill NelsonClarence (Bill) William Nelson2020 party politics in Puerto Rico There is no winning without Latinos as part of your coalition Dem 2020 candidates court Puerto Rico as long nomination contest looms MORE (D-Fla.) and Heidi HeitkampMary (Heidi) Kathryn HeitkampOvernight Energy: Trump taps ex-oil lobbyist Bernhardt to lead Interior | Bernhardt slams Obama officials for agency's ethics issues | Head of major green group steps down Trump picks ex-oil lobbyist David Bernhardt for Interior secretary On The Money: Shutdown Day 27 | Trump fires back at Pelosi by canceling her foreign travel | Dems blast 'petty' move | Trump also cancels delegation to Davos | House votes to disapprove of Trump lifting Russia sanction MORE (D-N.D.). They're also targeting three potential Senate pick-ups, looking to boost Rep. Kyrsten Sinema (D) in Arizona, former Gov. Phil Bredesen (D) in Tennessee and Rep. Jacky RosenJacklyn (Jacky) Sheryl RosenTrump suggests Heller lost reelection bid because he was 'hostile' during 2016 presidential campaign Trump administration secretly shipped plutonium to Nevada Oregon Dem top recipient of 2018 marijuana industry money, study finds MORE (D) in Nevada.

Senate Majority Leader Mitch McConnell (R-Ky.) warned on Tuesday that Republicans will be facing a “storm” in November, including in the fight for the Senate majority.

Democrats argue that health care can be a winning issue for them this cycle, with a number of red-state Senate Democrats targeting their GOP rivals over an anti-ObamaCare lawsuit.

The effort is a shift from years past including 2010, when Republicans were able to successfully rally against ObamaCare and pick up a stunning 63 seats in the House and six in the Senate.

The announcement Wednesday of millions being spent by Democratic super PACs came a day after the Senate Leadership Fund said it would spend $6.4 million on an ad blitz backing GOP candidates in a number of states to protect the Republican Senate majority.

And some Republicans quickly pushed back on the new Priorities and SMP ads. In North Dakota, the state GOP dismissed ads that accused Rep. Kevin CramerKevin John CramerSenators highlight threat from invasive species Overnight Defense: Top general wasn't consulted on Syria withdrawal | Senate passes bill breaking with Trump on Syria | What to watch for in State of the Union | US, South Korea reach deal on troop costs GOP senators think Trump would win vote on emergency declaration MORE (R-N.D.) of backing special interests over constituents.

"Hillary ClintonHillary Diane Rodham ClintonOvernight Defense: Trump declares border emergency | .6B in military construction funds to be used for wall | Trump believes Obama would have started war with North Korea | Pentagon delivers aid for Venezuelan migrants Sarah Sanders says she was interviewed by Mueller's office Trump: I believe Obama would have gone to war with North Korea MORE and Chuck SchumerCharles (Chuck) Ellis SchumerHouse Judiciary Dems seek answers over Trump's national emergency declaration Mandatory E-Verify: The other border wall Trump says he 'didn't need to' declare emergency but wanted 'faster' action MORE are on a mission to save their favorite Senator, but their factually inaccurate ads won't distract from Heidi Heitkamp's liberal record that North Dakotans oppose,” said North Dakota Republican Party spokesman Jake Wilkins.

--Updated at 7:40 p.m.