Biden campaign starts selling ObamaCare 'BFD' stickers

Biden campaign starts selling ObamaCare 'BFD' stickers
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Former Vice President Joe BidenJoe BidenKamala Harris receives new Iowa endorsements after debate performance Watergate prosecutor says that Sondland testimony was 'tipping point' for Trump Overnight Defense — Presented by Boeing — Deal on defense bill proves elusive | Hill, Holmes offer damaging testimony | Trump vows to block Navy from ousting officer from SEALs MORE sought to gin up support for his presidential campaign's health care policy during Wednesday night's Democratic presidential primary debates.

Biden's campaign sent a press release to supporters advertising the gift of a sticker reading "Obamacare: It's a BFD" after his fellow 2020 contenders attacked his health care policy that seeks to "protect and build on Obamacare."

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The sticker's message refers to an expletive Biden was recorded uttering to then-President Obama at a 2010 signing ceremony for the Affordable Care Act: "This is a big f---ing deal."

Biden, widely viewed as the front-runner for the Democratic nomination according to most polls, weathered attacks from several fellow 2020 contenders Wednesday night including Sens. Kamala HarrisKamala Devi HarrisKamala Harris receives new Iowa endorsements after debate performance On The Money: Trump signs short-term spending bill to avoid shutdown | Pelosi casts doubt on USMCA deal in 2019 | California high court strikes down law targeting Trump tax returns Democratic strategist laments 'low bar' for Biden debate performance MORE (D-Calif.) and Kirsten GillibrandKirsten GillibrandBooker hits fundraising threshold for December debate after surge of post-debate donations Maloney primary challenger calls on her to return, donate previous campaign donations from Trump Senate confirms controversial circuit court nominee MORE (D-N.Y.)  and New York City Mayor Bill de BlasioBill de BlasioBooker hits fundraising threshold for December debate after surge of post-debate donations De Blasio knocks Bloomberg over stop and frisk apology Deval Patrick enters 2020 race MORE.

Biden attacked Harris for her "Medicare for All" plan, warning of tax increases and the elimination of employer-based private insurance, continuing a tussle between two front-runners that began in the first debate.

"Your plan does not cover everyone in America,” Harris told Biden Wednesday night, adding: "our plan will bring health care to all Americans under a Medicare for All system"

The central debate is between Harris’s plan of Medicare for All versus Biden’s more moderate plan to give people the option of a government-run plan but also allow private insurance to remain.