Biden campaign starts selling ObamaCare 'BFD' stickers

Biden campaign starts selling ObamaCare 'BFD' stickers
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Former Vice President Joe BidenJoe BidenJulián Castro: It's time for House Democrats to 'do something' about Trump Warren: Congress is 'complicit' with Trump 'by failing to act' Sanders to join teachers, auto workers striking in Midwest MORE sought to gin up support for his presidential campaign's health care policy during Wednesday night's Democratic presidential primary debates.

Biden's campaign sent a press release to supporters advertising the gift of a sticker reading "Obamacare: It's a BFD" after his fellow 2020 contenders attacked his health care policy that seeks to "protect and build on Obamacare."

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The sticker's message refers to an expletive Biden was recorded uttering to then-President Obama at a 2010 signing ceremony for the Affordable Care Act: "This is a big f---ing deal."

Biden, widely viewed as the front-runner for the Democratic nomination according to most polls, weathered attacks from several fellow 2020 contenders Wednesday night including Sens. Kamala HarrisKamala Devi HarrisTrump reignites court fight with Ninth Circuit pick MSNBC Climate Change Forum draws 1.3M viewers in 8 pm timeslot Iowa Steak Fry to draw record crowds for Democrats MORE (D-Calif.) and Kirsten GillibrandKirsten Gillibrand Gillibrand relaunches PAC to elect women Analysis: 2020 digital spending vastly outpaces TV ads Two years after Maria, Puerto Rico awaits disaster funds MORE (D-N.Y.)  and New York City Mayor Bill de BlasioBill de BlasioUber sues New York City to void 'cruising cap' limit The Hill's 12:30 Report: Trump pushes back over whistleblower controversy The Hill's Campaign Report: De Blasio drops out | Warren gains support from black voters | Sanders retools campaign team | Warning signs for Tillis in NC MORE.

Biden attacked Harris for her "Medicare for All" plan, warning of tax increases and the elimination of employer-based private insurance, continuing a tussle between two front-runners that began in the first debate.

"Your plan does not cover everyone in America,” Harris told Biden Wednesday night, adding: "our plan will bring health care to all Americans under a Medicare for All system"

The central debate is between Harris’s plan of Medicare for All versus Biden’s more moderate plan to give people the option of a government-run plan but also allow private insurance to remain.