Booker launches first 2020 digital campaign ad

Booker launches first 2020 digital campaign ad

Sen. Cory BookerCory Anthony BookerSenators push foreign media to disclose if they are registered as foreign agents Joe Biden must release the results of his cognitive tests — voters need to know GOP senators debate replacing Columbus Day with Juneteenth as a federal holiday MORE (D-N.J.) launched his presidential campaign’s first digital ad on Sunday as the senator looks to break through in the crowded primary field and secure a spot on the December debate stage. 

Booker’s ad is part of a six-figure buy and focuses on the New Jersey Democrat’s message of fighting hate and bigotry with unity and “Love.” 

“I’m here today because of love. A heroic love that pushed people to march, knowing they could be beaten, and board buses, knowing they could be bombed. From Seneca Falls to Selma to Stonewall, the truth of America is that we win when we come together and show the best of who we are against the worst that we face,” Booker narrates in the 30-second ad. 

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“That’s how we’ve beaten demagogues and bigots before, that’s how we’ll beat Donald TrumpDonald John TrumpTrump second-term plans remain a mystery to GOP Trump to hold outdoor rally in New Hampshire on Saturday Eighty-eight years of debt pieties MORE. And that’s how I’ll lead as your president,” he continues. 

The ad release follows the campaign’s Tuesday announcement that it would focus on persuasive ads as Booker looks to qualify for the December debate in Los Angeles. Booker reached the donor threshold after the November debate, but he has yet to meet the polling requirements. 

To make the stage, candidates need to register support of 4 percent or more in four qualifying polls or 6 percent in two approved early voting state polls in Iowa, New Hampshire, Nevada or South Carolina. 

Candidates have until Dec. 12 to meet the requirements. Six have qualified so far, including former Vice President Joe BidenJoe BidenTrump second-term plans remain a mystery to GOP Susan Rice: Trump picks Putin over troops 'even when it comes to the blood of American service members' Does Donald Trump even want a second term? MORE, South Bend, Ind., Mayor Pete ButtigiegPete ButtigiegDemocratic lawmakers call for expanding, enshrining LGBTQ rights Democrats debate Biden effort to expand map against Trump The Hill's Morning Report - Presented by Facebook - Dems, GOP dig in on police reform ahead of House vote MORE, Sen. Kamala HarrisKamala Devi HarrisSusan Rice sees stock rise in Biden VP race Jaime Harrison seeks to convince Democrats he can take down Lindsey Graham Senators push foreign media to disclose if they are registered as foreign agents MORE (D-Calif.), Sen. Amy KlobucharAmy KlobucharDemocrats: A moment in history, use it wisely The Hill's Coronavirus Report: Rep. Rodney Davis says most important thing White House can do on COVID-19 is give consistent messaging; US new cases surpass 50k for first time The Hill's Coronavirus Report: Stagwell President Mark Penn says Trump is losing on fighting the virus; Fauci says U.S. 'going in the wrong direction' in fight against virus MORE (D-Minn.), Sen. Elizabeth WarrenElizabeth WarrenSusan Rice sees stock rise in Biden VP race The Hill's Campaign Report: Biden chips away at Trump's fundraising advantage Warnock raises almost M in Georgia Senate race in second quarter MORE (D-Mass.) and Sen. Bernie SandersBernie SandersThe Memo: Unhappy voters could deliver political shocks beyond Trump Democratic senator will introduce bill mandating social distancing on flights after flying on packed plane Neil Young opposes use of his music at Trump Mount Rushmore event: 'I stand in solidarity with the Lakota Sioux' MORE (I-Vt.).