New Lincoln Project ad slams Trump over deaths of 'Greatest Generation' members from COVID-19

The Lincoln Project, an anti-Trump Republican group, launched an ad Sunday slamming President TrumpDonald John TrumpDavis: Supreme Court decision is bad news for Trump, good news for Vance Meadows trying to root out suspected White House leakers by feeding them info: Axios Pressley hits DeVos over reopening schools: 'I wouldn't trust you to care for a house plant let alone my child' MORE over his response to the coronavirus pandemic and accusing him of risking the lives of the “Greatest Generation” of Americans. 

“It is both disheartening and disturbing that the generation we owe for bravely taking up arms and conquering fascism is now at risk of being extinguished by the authoritarian residing in our own White House,” Rick Wilson, co-founder of the Lincoln Project, said in a statement

“There is absolutely no equivalency between American lives and our economy, especially those of the most hallowed generation of Americans ever, the patriots singularly responsible for our continued existence as a nation and a democracy,” he added. 

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The ad uses video footage and images of soldiers in World War II, with a narrator discussing the sacrifices Americans made to help “save the world.” 

“Haven't we asked enough of the Greatest Generation?” the narrator says. 

The ad also cuts to a clip of Trump’s response to the coronavirus pandemic, using a portion of a speech in which the president urges the country to reopen and states, “We cannot let the cure be worse than the problem itself.” 

Older people are at a greater risk for severe illness from COVID-19, according to the Centers for Disease Control and Prevention.

The ad launched Sunday in Arizona, Florida, South Carolina and Texas. It will also air on Fox in Washington, D.C., starting Tuesday. 

The ad is the latest launched by the Lincoln Project, a group co-founded by attorney George ConwayGeorge Thomas ConwayKellyanne Conway on Trump niece's book: 'I believe family matters should be family matters' Trump tweets 'we all miss' Ailes after swiping at Fox Lincoln Project hits Trump over Russian bounties MORE, who is married to White House counselor Kellyanne ConwayKellyanne Elizabeth ConwaySources say DeSantis undercutting fundraising for Republican National Convention because of personal dispute: report Democrats see victory in Trump culture war Kellyanne Conway on Trump niece's book: 'I believe family matters should be family matters' MORE, attacking Trump over his response to the coronavirus pandemic. 

Cases in the U.S. have surged in recent days, driven mainly by upticks in the South and West.