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House Dems launch Spanish-language Medicare ad

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The House Democratic campaign arm Monday launched a Spanish-language digital ad targeting Republicans on Medicare.

The ad, released by the Democratic Congressional Campaign Committee, will show up for a week, starting Monday, on Google and Facebook for users who’ve set their primary language to Spanish. 

It will target vulnerable Republicans and open seats in six states: Arizona, California, Colorado, Florida, New Mexico and Texas.

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The ad directly targets House Speaker Paul Ryan (R-Wis.).

“They can’t stop,” says a voice-over. “Paul Ryan and the Republicans in Washington. Decades fighting against Medicare. Their most recent plan? $500 billion in cuts to Medicare.

“Ryan and the Republicans in Washington. Medicare is yours, not theirs.”

“Medicare has allowed millions of hard-working Latino families across the country to receive quality and affordable health-care coverage,” DCCC spokesman Javier Gamboa said. “House Republicans will stop at nothing to rip away affordable health-care coverage from their constituents, and we are all at risk as long as they’re in office.”

The targeted Republicans are Rep. Martha McSally (Ariz.); California Reps. Jeff Denham, David Valadao, Devin Nunes, Steve Knight, Ed Royce, Mimi Walters, Dana Rohrabacher, Darrell Issa and Duncan Hunter; Colorado Reps. Scott Tipton and Mike Coffman; Florida Reps. Mario Diaz-Balart and Carlos Curbelo; and Texas Reps. John Culberson, Will Hurd, and Pete Sessions.

The ads will also target two open districts, Florida’s 27th, held by retiring Rep. Ileana Ros-Lehtinen (R) and New Mexico’s second, held by Rep. Steve Pearce (R), who’s leaving the seat to run for governor.

Tags Democrats Health care House Medicare Mike Coffman Paul Ryan Republicans
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