Swalwell stakes campaign on gun violence

Swalwell stakes campaign on gun violence
© Greg Nash

The Democratic frontrunners in the presidential campaign, former Vice President Joe BidenJoe BidenSanders to headline Iowa event amid impeachment trial Hillicon Valley: Biden calls for revoking tech legal shield | DHS chief 'fully expects' Russia to try to interfere in 2020 | Smaller companies testify against Big Tech 'monopoly power' Hill.TV's Krystal Ball on Sanders-Warren feud: 'Don't play to the pundits, play to voters' MORE and Sen. Bernie SandersBernie SandersSanders to headline Iowa event amid impeachment trial Hill.TV's Saagar Enjeti rips Sanders over handling of feud with Warren On The Money — Presented by Wells Fargo — Sanders defends vote against USMCA | China sees weakest growth in 29 years | Warren praises IRS move on student loans MORE (I-Vt.), are in their 70s. But youth must be served. At 38, Rep. Eric SwalwellEric Michael SwalwellMartha McSally fundraises off 'liberal hack' remark to CNN reporter Enes Kanter sees political stardom — after NBA and WWE Swalwell pens op-ed comparing Trump impeachment to XYZ Affair MORE (D-Calif.) is among the youngest Democratic presidential hopefuls, including Rep. Tulsi GabbardTulsi GabbardPoll: Sanders holds 5-point lead over Buttigieg in New Hampshire Gabbard defeats man in push-up contest at New Hampshire town hall Gabbard on personal meeting with Sanders: 'He showed me the greatest respect' MORE (D-Hawaii) and South Bend, Indiana Mayor Pete ButtigiegPeter (Pete) Paul ButtigiegSanders to headline Iowa event amid impeachment trial Hill.TV's Krystal Ball on Sanders-Warren feud: 'Don't play to the pundits, play to voters' Poll: Sanders holds 5-point lead over Buttigieg in New Hampshire MORE who are both 37.

Swalwell represents the East Bay in the San Francisco and Oakland metro area but he had the good fortune to be born in Iowa which is the first state to select delegates to the Democratic National Convention. He started his career as an Alameda County prosecutor. Swalwell was elected to the United States House of Representatives in 2012 when he defeated a long-term incumbent Democrat Pete Stark.


Swalwell joins another member of the California congressional delegation, Sen. Kamala HarrisKamala Devi HarrisSanders defends vote against USMCA: 'Not a single damn mention' of climate change The Hill's Morning Report — President Trump on trial Overnight Energy: Schumer votes against USMCA, citing climate impact | Republicans offer details on their environmental proposals | Microsoft aims to be carbon negative by 2030 MORE in the presidential race. A new poll of likely Democratic primary voters in California shows Harris in virtual tie with Sanders and Biden in presidential preference. Swalwell is a blip at the edge of the radar screen. Swalwell, like Harris, started his career as a county prosecutor. 

Threats at home and abroad

Swalwell announced his intention to run for president on Stephen ColbertStephen Tyrone ColbertYang: I've received about 12 apologies from media networks during campaign Scarborough to GOP: 'What job is worth selling your political soul over?' Bloomberg to appear on 'The Late Show' following next week's Democratic debate MORE’s “The Late Show.” He defined the rationale for his candidacy for Colbert and his audience when he said, “I see a country in quicksand, unable to solve problems and threats from abroad, unable to make life better for people here at home.”  The reference to quicksand suggests he will draw a distinction between the older politicians who are stuck in a rut and a young leader like him who can vigorously move the nation forward. 

Swalwell is a member of both the House Intelligence and Judiciary Committees. So, he has the background to discuss national and international issues. He was very visible on cable TV news shows as a critic of President TrumpDonald John TrumpNational Archives says it altered Trump signs, other messages in Women's March photo Dems plan marathon prep for Senate trial, wary of Trump trying to 'game' the process Democratic lawmaker dismisses GOP lawsuit threat: 'Take your letter and shove it' MORE during the Intelligence Committee hearings on collusion between the Trump campaign and Russia. As a former prosecutor and a member of the Judiciary Committee, he is well qualified to speak about the need to reduce gun violence, a focus of his campaign.

Swalwell’s campaign will focus on domestic policy since it is a bigger voter priority than foreign policy. One of the great ironies about American politics is the indifference of voters toward national security issues when they select a president whose main concern will be to protect American interests abroad. Presidents focus on foreign policy because they have a free hand in that area. Congress and the courts limit the ability of presidents to make domestic policy.

Guns and money

His first appearance after his announcement was a rally near Marjory Stoneman Douglas High School in Parkland, Florida where 17 people were killed by a gunman last year. He favors universal background checks and a ban on the sale of semi-automatic weapons which have been the tools of terror in so many mass shootings.

The fight to stop gun violence is a symbol for Americans of the frustration they feel about translating their passion into action in Washington. Congressional failure to enact a law that would require background checks for all gun sales illustrates voter anger at the inability of the federal government to deal with urgent national problems.

The Democratic House majority has already passed a measure to require universal background checks but the measure probably won’t even get even get a hearing in the Senate because of the opposition from Majority Leader Mitch McConnellAddison (Mitch) Mitchell McConnellDems plan marathon prep for Senate trial, wary of Trump trying to 'game' the process Senate GOP mulls speeding up Trump impeachment trial Republicans will pay on Election Day for politicizing Trump's impeachment MORE (R-Ky.).

Americans believe that action to limit gun violence in Washington would be effective. A national survey in February for National Public Radio and the Public Broadcasting System indicated that four of every five Americans (82 percent) believed that universal background checks would make a difference in reducing gun violence. A majority of the public (60 percent) felt that a ban on the sale of semi-automatic weapons would make a difference. 

Most Americans think that powerful special interest groups drown out the voice of the public in Washington by spending millions of dollars on campaign contributions, independent expenditures and lobbying. The National Rifle Association is the poster child for blocking the will of the public.

A campaign message is a story. Swalwell’s story is that the NRA is the villain and the students at Marjory Stoneman Douglas High School who carry on a crusade to honor the memories of the students killed there are the heroes and heroines


Swalwell has a long and winding road to get the Democratic nomination. He starts with little national name recognition. It’s not clear if he will have the money to raise his visibility since he announced after the first quarter reporting period. He will need to overtake the candidates including Harris who have already raised millions of dollars and have organized effective campaigns.

But he is media savvy and has an issue that is very important to Democratic primary voters. At the very least, the Democratic presidential debates will give him the chance to raise the national consciousness about the need to combat the epidemic of gun violence that plagues this nation.

Brad Bannon is a Democratic pollster and CEO of Bannon Communications Research. He is also the host of a radio podcast “Dateline D.C. With Brad Bannon” that airs on the Progressive Voices Network. Follow him on Twitter @BradBannon.

This is the10th piece in a series of profiles by Bannon on 2020 Democratic hopefuls. Read his analysis on Rep. Tim Ryan (D-Ohio), Mayor Pete ButtigiegSen. Kirsten Gillibrand’s (D-N.Y.), former Rep. Beto O’Rourkeformer Govs. Jay Inslee and John Hickenlooper, former Vice President Joe BidenSen. Bernie Sanders (I-Vt.), former HUD Secretary Julian CastroSen. Kamala Harris (D-Calif.) and Sen. Elizabeth Warren (D-Mass.)