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Bloomberg's advocacy group, OFA join forces with Republicans for immigration push

The social media campaign will focus on pressing for immigration legislation that would allow the country to retain foreign graduates with advanced technical degrees and highly-skilled foreign workers.

The social media push is being sponsored by a diverse mix of political bedfellows. Bloomberg's group, the Partnership for A New American Economy, is co-chaired by Microsoft CEO Steve Ballmer, News Corporation CEO Rupert Murdoch and Disney CEO Bob Iger, as well as San Antonio Mayor Julian Castro and other U.S. mayors. Former Secretary of Commerce Carlos Gutierrez chairs Republicans for Immigration Reform. Liberal group Organizing for Action was launched after President Obama's reelection campaign to help promote his policies.

"By bringing together leaders from both parties and Americans across the country, we hope to send Congress a clear message that there is broad support for smart reform — and the time for action is now," Bloomberg said in a statement.

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Top figures from the business, entertainment, tech and sports worlds will participate in the social media events, according to Bloomberg's group. A spokesman for the Partnership declined to reveal the names of the participants.

The social media campaign will likely overlap with the Senate Judiciary Committee's markup of the Gang of Eight's sweeping immigration bill next week. The committee has spent more than a week working its way through hundreds of amendments to the bill.

Senate Judiciary Chairman Patrick LeahyPatrick Joseph LeahyOVERNIGHT ENERGY: Dakota Access pipeline to remain in operation despite calls for shutdown | Biden hopes to boost climate spending by B | White House budget proposes .4B for environmental justice Biden .5T budget proposes major hike in social programs Biden hopes to boost climate spending by billion MORE (D-Vt.) hopes the panel will complete its work on the bill before the upper chamber breaks for Memorial Day.