Apple and Aetna held previously undisclosed meetings last week to discuss distributing Apple Watches to the millions of people who use the health insurance giant, CNBC reported Monday.
The two companies allegedly discussed offering free or discounted watches to the 23 million individuals covered by Aetna.
Apple currently offers the watches, which can measure steps taken and heart rates, to its 50,000 employees as part of its own corporate health program.
The meetings between the two companies reportedly took place at an undisclosed location in southern California on Thursday and Friday. Executives from both companies were in attendance, according to CNBC, along with hospital chief medical information officers from across the U.S. Apple employee Myoung Cha, who according to his LinkedIn profile works in "special projects, health," led the sessions, a source told CNBC.
Apple did not immediately respond to requests for comment and Aetna declined to comment on the record.
The companies already have a partnership in which the Apple Watch is available to individuals with Aetna plans under “select large employers.”
Another deal with Aetna would bolster the Apple Watch’s already strong sales. The watch is currently the top selling wearable fitness tracker, having recently overtaken Fitbit for the spot.