Rihanna condemns Snapchat for ad asking if users would rather hit her or Chris Brown

Rihanna condemns Snapchat for ad asking if users would rather hit her or Chris Brown
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Rihanna condemned Snapchat on Thursday after the platform posted an advertisement that appeared to make light of her domestic abuse at the hands of ex-boyfriend Chris Brown. 

The advertisement, which appears to be for a game, features pictures of the two, with captions asking users if they would rather "slap Rihanna" or "punch Chris Brown."

Rihanna was hospitalized in 2009 after Brown assaulted her. 


“Now SNAPCHAT I know you already know you ain’t my fav app out there! But I’m just trying to figure out what the point was with this mess! I’d love to call it ignorance, but I know you ain’t that dumb!" Rihanna said in a statement on her Instagram. 

"You spent money to animate something that would intentionally bring shame to [domestic violence] victims and made a joke of it!!!! This isn’t about my personal feelings, cause I don’t have much of them...but all the women, children, and men that have been victims of DV in the past and especially the ones who haven’t made it out yet....you let us down! Shame on you. Throw the whole app-oligy away.”

Snapchat's stock dropped roughly 5 percent after Rihanna posted her statement. 

Various Twitter users, including Chelsea Clinton, took to social media to speak out against the advertisement.  

Snapchat took the advertisement down on Tuesday and issued an apology. 

"The advert was reviewed and approved in error, as it violates our advertising guidelines. We immediately removed the ad last weekend, once we became aware," Snapchat said in a statement to the BBC. "We are sorry that this happened."