Spotify to pause the selling of political advertising

Spotify to pause the selling of political advertising
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Music streaming service Spotify has announced that it will pause its political advertising sales starting early next year, as tech companies have grappled with how to handle political advertising on their platforms. 

“Beginning in early 2020, Spotify will pause the selling of political advertising," a Spotify official told The Hill in an email Friday. "This will include political advertising content in our ad-supported tier and in Spotify original and exclusive podcasts."

The person said the decision was made because the company doesn't yet have "the necessary level of robustness in our processes, systems and tools to responsibly validate and review this content."


"We will reassess this decision as we continue to evolve our capabilities,” the official added. 

The decision follows Facebook's public battle with progressives over its policy against removing political ads containing misinformation.  

Facebook CEO Mark ZuckerbergMark Elliot ZuckerbergHillicon Valley: Trump signs order targeting social media legal protections | House requests conference with Senate after FISA vote canceled | Minneapolis systems temporarily brought down by hackers Twitter adds fact-checking labels to hundreds of tweets despite Trump attacks Pelosi says Zuckerberg comments are a 'disgrace' MORE has argued that it is a free speech issue and has said that users “should be able to judge for themselves.”

Sen. Elizabeth WarrenElizabeth WarrenCOVID-19 workplace complaints surge; unions rip administration Gloves come off as Democrats fight for House seat in California Police killing in Minneapolis puts new scrutiny on Biden pick MORE (D-Mass.) has been one vocal critic of the decision, accusing the platform of helping President TrumpDonald John TrumpMinneapolis erupts for third night, as protests spread, Trump vows retaliation Stocks open mixed ahead of Trump briefing on China The island that can save America MORE "spread lies and misinformation."

After that feud, Twitter CEO Jack Dorsey announced in October that his platform will no longer run ads promoting political candidates or issues. 

Emily Birnbaum contributed