Ford announced on Tuesday that it would almost double the annual production of its electric F-150 Lightning pickup truck.

The company said it would make 150,000 vehicles per year “to meet soaring customer demand” as the first round of reservations for the new truck officially turn into orders on Thursday. 

“The reality is clear: People are ready for an all-electric F-150 and Ford is pulling out all the stops to scale our operations and increase production capacity,” said Kumar Galhotra, Ford’s president of Americas and international markets.

Ford initially planned to produce about 80,000 of the electric trucks, but customer demand for the trucks priced at about $40,000 before taxes prompted them to increase output. 

“With nearly 200,000 reservations, our teams are working hard and creatively to break production constraints to get more F-150 Lightning trucks into the hands of our customers,” Galhotra added.

Within the next two years, Ford intends to have the capacity to produce 600,000 electric vehicles each year.

President Biden test-drove a Ford Lightning as part of a visit to the company’s plant in Dearborn, Mich., in May, during which he touted electric vehicles as the “future of the auto industry.”

“This sucker’s quick,” the president told the White House pool reporter at the time.

Ford’s latest announcement comes just one day ahead of General Motors publicly introducing its Chevrolet Silverado electric pickup, scheduled to take place on Wednesday, Reuters reported.

Last month, Toyota also announced a plan to invest about $35 billion into 30 models of battery-powered electric vehicles by 2030. 

That plan came after Toyota did not join a group of car companies, including Ford, General Motors and Mercedes-Benz, that pledged at the COP26 summit in Scotland last year to transition all car and van sales to 100 percent zero emissions by 2040.